Australia Hair Removal Market to Reach US$ 1,131.8 Million by 2027 | Growth Rate (CAGR) 5.90% | IMARC Group
IMARC Group has recently released a new research study titled "Australia Hair Removal Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027", the Australia hair removal market reached a value of US$ 806.5 Million in 2021. Looking forward, IMARC Group expects the market to reach a value of US$ 1,131.8 Million by 2027 exhibiting a CAGR of 5.90% during 2022-2027.
Hair removal refers to the process involving removal of unwanted hair from various parts of the body, such as face, arms, legs, underarms, bikini area, and back. It relies on different methods, such as shaving, waxing, plucking, threading, laser treatments, and electrolysis. It assists in improving the appearance and creates a smoother and cleaner look. In addition, it increases self-confidence and enables individuals to feel more confident and comfortable. It also aids in maintaining the overall hygiene by keeping the area clean and fresh and preventing sweat. Apart from this, athletes choose hair removal to improve their performance in sports, such as cycling and swimming. It also reduces the occurrence of ingrown hairs, which can be painful. At present, hair removal can be performed at homes, beauty clinics and dermatology clinics across Australia.
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Australia Hair Removal Market Trends and Drivers:
Presently, there is an increase in the number of people focusing on achieving a smooth and hair-free skin. This is resulting in the rising popularity of permanent hair removal methods, which represent one of the key factors positively influencing the market across Australia.
In addition, a significant rise in social media influence, along with the growing celebrities and influencers showcasing their hair removal routines and endorsing different products and services, is influencing consumer behavior and offering lucrative growth opportunities to key market players operating in the country to introduce more product variants and services. In line with this, leading market players are using social media platforms to promote their products through influencers of all, which is strengthening the market growth.
Additionally, the high number of working professionals in Australia is increasing the need to maintaining a basic grooming routine. This, in confluence with hectic working schedules are increasing the need for at-home and fast hair-removal products, such as razors and depilatory creams, which is contributing to the growth of the market in the country. Besides this, increasing usage of mobile applications that offer convenient scheduling of hair removal appointments, delivering hair removal products at doorsteps, and accessing educational content about hair removal methods and products is strengthening the market growth in Australia.
The rising consumer consciousness about the use of chemicals in hair removal creams and the growing inclination towards incorporating ayurvedic products to decrease the growth of excess body and facial hair is driving the market. Apart from this, high disposable incomes, developed logistics, and significant expansion of the e-commerce sector are stimulating the growth of the market in the country.
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Australia Hair Removal Market 2022-2027 Analysis and Segmentation:
Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Abbvie Inc. (Allergan Inc.), Advanced Clinics Australia, Alma Lasers International, Braun GmbH, Candela Corporation, Koninklijke Philips N.V., Lumenis Inc., Results Laser Clinics, and Silk Laser Clinics.
The report has segmented the market on the basis of region, product type, end user and gender.
Market Breakup by Product Type:
• Laser Hair Removal
• Electrical Epilation
• Waxing
Market Breakup by End User:
• Beauty Clinics
• Dermatology Clinics
• Home Use
Market Breakup by Gender:
• Men
• Women
Market Breakup by Region:
• Western Australia
• New South Wales
• Queensland
• Victoria
• Rest of Australia
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Key highlights of the report:
• Market Performance (2016-2021)
• Market Outlook (2022- 2027)
• Porter’s Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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