India Packaged Jaggery Market Research Report, Revenue, Demand Forecast 2023-2028

 IMARC Group's report titled "India Packaged Jaggery Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028". The India packaged jaggery market size reached INR 55.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach INR 122.1 Billion by 2028, exhibiting a growth rate (CAGR) of 14.1% during 2023-2028.




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Factors Affecting the Growth of the India Packaged Jaggery Industry:

• Health and Wellness Awareness: 

The growing awareness of health and wellness is a significant driver of the India Packaged Jaggery Market. Packaged jaggery is perceived as a healthier alternative to refined sugar due to its natural and unprocessed nature. It retains essential nutrients like iron, calcium, and antioxidants, making it an attractive choice for health-conscious consumers. Additionally, jaggery has a lower glycemic index compared to sugar, making it a preferred sweetener for individuals seeking to manage blood sugar levels. As more people embrace healthier eating habits, the demand for packaged jaggery as a natural sweetener and ingredient in various food products and beverages is on the rise.

• Innovative Packaging: 

The India packaged jaggery market has witnessed innovations in packaging and convenience. Manufacturers have introduced user-friendly packaging options such as resealable pouches, portion-controlled cubes, and powdered jaggery in easy-to-dispense containers. These packaging innovations cater to modern consumers' on-the-go lifestyles, making it convenient to incorporate jaggery into daily diets. Besides, the packaging ensures hygiene and easy storage, allowing consumers to use jaggery as a sweetener and flavor enhancer in a wide range of dishes, from beverages like tea and coffee to desserts and savory recipes. Additionally, these packaging options extend the shelf life of jaggery and maintain its freshness, addressing concerns related to product quality and longevity. 

• Rising Preference for Organic Foods: 

With a growing emphasis on natural and organic food products, consumers are increasingly seeking packaged jaggery made from organic and chemical-free sources. Organic jaggery is free from synthetic chemicals and pesticides, appealing to health-conscious consumers who prioritize clean eating. Packaged organic jaggery products come with certifications that assure consumers of their authenticity and adherence to organic farming practices. This trend aligns with the broader movement towards sustainable and eco-friendly food choices, further boosting the packaged organic jaggery market.

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Leading Companies Operating in the India Packaged Jaggery Industry:

  • 24 Mantra Organic
  • A.K.S. Trading Corporations
  • B&B Organics
  • Desi Village Agro Foods India (P) Ltd
  • Dhampur Green
  • Geographical Indications Tagged World Premium Products Pvt Ltd
  • Maple Leaf Project
  • Miltop Exports
  • Nutriplato
  • Organic India Pvt Ltd (Fab India)
  • Organic Tattva (Mehrotra Consumer Products Pvt.)
  • Patanjali Ayurveda Limited
  • Sriveda Sattva Private Limited
  • Truefarm
  • Two Brothers Organic Farms
  • Vayam

India Packaged Jaggery Market Report Segmentation:

By Product Type: 

  • Sugarcane Jaggery
  • Palm Jaggery
  • Coconut Jaggery

Sugarcane jaggery represents the most used product type as India is one of the world's largest producers of sugarcane, and sugarcane cultivation is widespread across the country.

By Form: 

  • Powder/Granules
  • Block
  • Liquid

Powder/granules represent the largest segment as they can be easily measured, dissolved, and incorporated into various recipes, including beverages like tea and coffee, desserts, sweets, and even savory dishes.

By Pack Type:

  • Plastic Pouches
  • Jars
  • Others

Plastic pouches dominate the market as they provide an effective barrier against moisture, ensuring that the jaggery remains dry and retains its texture and flavor for an extended period.

By Pack Size:

  • 500 gm
  • 1000 gm
  • 250 gm
  • Others

500 gm hold the largest market share as It's a size that appeals to both individual consumers and small families, making it a versatile choice for various households.

By Distribution Channel:

  • General Trade
  • Modern Trade
  • Online

General trade represents the largest segment as these outlets are often present in urban, semi-urban, and rural areas, ensuring that packaged jaggery products are accessible to a broad spectrum of consumers, including those in remote regions.

By Region:

  • North India
  • West & Central India
  • South India
  • East India

West and Central India leads the market as states like Maharashtra, Gujarat, and Madhya Pradesh are known for their sugarcane cultivation, which is a primary raw material for jaggery production.

India Packaged Jaggery Market Trends:

The increasing focus on health and wellness has driven the demand for natural and unprocessed sweeteners like jaggery. Packaged jaggery is positioned as a healthier alternative to refined sugar due to its minimal processing and perceived health benefits, such as being rich in minerals and antioxidants. Besides, there is a growing trend toward organic and premium packaged jaggery products in India. Consumers are willing to pay a premium for jaggery that is certified organic, free from additives, and sourced from sustainable practices. Manufacturers are responding by offering organic and premium variants to cater to this niche market.

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IMARCs information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the companys expertise.

Our offerings include comprehensive market intelligence in the form of research reports, production cost reports, feasibility studies, and consulting services. Our team, which includes experienced researchers and analysts from various industries, is dedicated to providing high-quality data and insights to our clientele, ranging from small and medium businesses to Fortune 1000 corporations.

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